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Open to new projects · Delhi, India

Problem Solver& solution Architect. Building systems that scale.

I specialise in turning complex business workflows into clean, automated Zoho systems — backed by real programming with Deluge, REST APIs, and full-stack web development.

3+Years Experience
20+Projects Delivered
10+Zoho Products
100%Client Focus
Technical Skills

Everything I work with

From the full Zoho ecosystem to full-stack web development — here's my complete tech stack.

Click a category to explore the tools and technologies I use daily.

Core CRM & Automation
🎯
Zoho CRM
Custom modules, pipelines, Canvas View, Blueprints
🛠️
Zoho Creator
Custom apps, forms, reports with Deluge
Zoho Flow
Cross-app workflow automation & triggers
📋
Zoho Desk
Helpdesk setup, ticket routing, SLA automation
🔷
Deluge Scripting
Custom functions, API calls, logic automation
🗺️
Blueprint & Workflow
Process enforcement, approval chains, SLA rules
Finance, Analytics & Marketing
📚
Zoho Books
GST invoicing, vendor bills, financial reports
📊
Zoho Analytics
Dashboards, custom reports, data blending
📨
Zoho Campaigns
Email automation, drip campaigns, segmentation
📝
Zoho Sign
Document signing workflows & templates
📄
Zoho Forms
Lead capture, conditional logic, CRM push
💬
Zoho SalesIQ
Live chat, visitor tracking, bot automation
MERN Stack
React.js Node.js Express.js MongoDB Redux REST APIs JWT Auth Mongoose
Frontend
HTML5 CSS3 JavaScript (ES6+) Tailwind CSS Bootstrap Responsive Design
Languages & Scripting
Deluge JavaScript Python (Basics) SQL TypeScript (Basics)
APIs & Integration
REST API Webhooks Zoho API Postman OAuth 2.0 JSON / XML
Dev Tools & Platforms
Git & GitHub VS Code Linux (Basic) Netlify npm / yarn
Business & Communication
Requirement Analysis Client Onboarding Documentation User Training Project Management
Experience

Where I've built things

2023 – Present
Zoho Developer & CRM Consultant
Freelance / Independent · Delhi, India
  • Delivered end-to-end Zoho CRM, Creator, Books, and Analytics implementations for clients across manufacturing, real estate, and services sectors
  • Built custom Deluge scripts and REST API integrations connecting Zoho with payment gateways, messaging apps, and third-party platforms
  • Designed Canvas View dashboards and Field History Tracking systems for real-time pipeline visibility
  • Managed full client lifecycle — requirements gathering, system design, development, training, and support
  • Developed MERN stack web applications for client-facing portals and internal tools
Zoho CRM Zoho Creator Deluge REST API MERN Stack Zoho Books Zoho Analytics
2022 – 2023
CRM Solutions Specialist
Zoho Partner Ecosystem · Delhi NCR
  • Implemented and customised Zoho CRM for SMB clients with industry-specific module structures and field configurations
  • Created Blueprint and approval process workflows enforcing structured sales processes across teams
  • Configured automated email campaigns using Zoho Campaigns with segmentation and drip logic
  • Delivered user training sessions and written documentation for CRM adoption across teams
Zoho CRM Blueprints Zoho Campaigns Workflows Training
Projects

Things I've shipped

Real implementations. Real results. From CRM buildouts to full-stack apps.

01
Manufacturing CRM — Full Zoho Implementation
End-to-end Zoho CRM implementation for a legacy OEM air distribution manufacturer. Custom modules, field structures, automation rules, and a phased upsell plan covering Zoho Books and Analytics across departments.
Zoho CRMZoho BooksZoho AnalyticsDelugeWorkflow Automation
02
Deal Health Card — Pipeline Visibility System
Manager-facing deal tracking system using Canvas View + Field History Tracking. Real-time visibility into stalled deals, stage changes, and what needs attention — no manual reporting. Integrated with Zoho Analytics for weekly summaries.
Canvas ViewField HistoryZoho AnalyticsZoho CRM
03
Automated Email Outreach System
Personalized B2B outreach pipeline for a real estate audience in Delhi — 150+ businesses with per-row custom subject lines and email body content, structured for automation tools. Built using Zoho Campaigns with dynamic segmentation.
Zoho CampaignsEmail AutomationLead GenerationSegmentation
04
REST API Custom Integration — Third-Party Sync
Custom Zoho CRM ↔ third-party platform integration using Deluge custom functions and webhooks. Real-time bidirectional data sync eliminating manual entry. OAuth 2.0 authentication with error handling and retry logic.
REST APIWebhooksDelugeZoho FlowOAuth 2.0
05
Solar EPC — Sales & Project Management System
15-module Zoho Creator application for a solar EPC company — lead capture, BOM automation at 500+ line items, vendor procurement, split invoicing, and full project planning. Custom forms, conditional logic, approval workflows, PDF report generation, and CRM sync via Deluge scripting.
Zoho CreatorDelugeZoho CRMPDF ReportsApproval Workflows
Read Full Case Study →
06
Client Portal — MERN Stack Web App
Full-stack web application built with React, Node.js, Express, and MongoDB for client data management. JWT authentication, role-based access control, dashboard with real-time data, and Zoho CRM API integration for contact sync.
React.jsNode.jsMongoDBExpress.jsZoho APIJWT
Writing

Case studies & blog

Detailed breakdowns of systems I've built, and notes on Zoho development, automation, and full-stack work.

Case Study 2025
Solar EPC — Sales & Project Management System
How I built a 15-module Zoho Creator application covering lead generation, BOM automation at scale, vendor procurement, split invoicing, and project planning for a solar energy company.
Zoho CreatorDelugeBOM Automation
Read case study →
Blog Coming soon
Notes from the field — coming soon
I'm writing up practical guides on Deluge scripting patterns, Zoho Creator architecture decisions, and lessons from client implementations. First post lands soon.
In progress
Services

How I can help

Whether you're starting fresh, scaling up, or fixing what's broken — I've got the full stack covered.

🎯
Zoho CRM Implementation
End-to-end CRM setup tailored to your industry — custom modules, pipelines, automations, and user training. No generic templates.
⚙️
Workflow & Process Automation
Blueprints, approval chains, and Deluge scripts that run your processes 24/7 without manual intervention.
🔌
API & Third-Party Integration
Connect Zoho to any platform — payment gateways, ERPs, WhatsApp, or custom REST APIs. No data silos.
📊
Zoho Analytics & Dashboards
Custom reports and executive dashboards that surface what actually matters — not just raw data.
📱
Zoho Creator Apps
Custom Zoho Creator applications for field operations, internal portals, or any process that doesn't fit standard CRM.
🌐
MERN Stack Development
Full-stack web applications with React, Node.js, Express, and MongoDB — integrated with your Zoho ecosystem.
📚
Zoho Books Setup
GST-compliant accounting setup, invoice automation, vendor management, and CRM-Books sync for Indian businesses.
🔍
CRM Audit & Rescue
Already have a Zoho setup that feels messy or underused? I'll audit, clean, and rebuild what isn't working.

Tech in motion.

The stack I work with every day — just floating around.

Let's work together

Got a project?
Let's build it.

Whether it's a full CRM implementation, an automation overhaul, or a MERN Stack app — I'm happy to chat about what you need.